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UEM Sunrise to launch Begonia terrace homes in Serene Heights this weekend

Artist impression of Begonia homes, the second phase of Serene Heights in Bangi. Artist impression of Begonia homes, the second phase of Serene Heights in Bangi.

UEM Sunrise Bhd plans to launch Begonia double-storey terraced homes, the second parcel within the first phase of its Serene Heights Bangi township, this weekend.

Begonia, which comprises 153 units, sits on 15.46 acres of freehold land and has a gross development value (GDV) of RM107.3 million.

This follows the launch of Acacia, comprising 121 units of 2-storey terraced houses, which is already sold out.

“We are pleased to announce that 40% of the 2-storey terraces Begonia have been taken up prior to its launch. This displays how strong the level of interest is from homebuyers and investors in our projects,” said UEM Sunrise managing director and CEO, Anwar Syahrin Abdul Ajib at a media briefing today.

“The township is a 10-year development project, but if the market picks up, we might launch our projects faster,” Anwar added.

The first phase will include commercial lots and shop lots in the later parcels, the number of which will be confirmed later.

Begonia units have a standard land area of 22' x 70' and 22' x 75' with built-up area ranging from 2,204 sq ft upwards. It featured 4 bedrooms and either 3 or 4 bathrooms. High ceiling is a main feature for its family area.

Prices start at RM636,800.

Both Begonia and Acacia are targeted for completion by 2018.

Anwar added that the township will have serviced apartments and semi-detached projects in the near future, without confirming a date.

“The surrounding area is quite mature, with schools, medical hubs and hospitals in the vicinity, so we will focus on the residential units first before going into commercial units and shop lots,” said Roslan.

“We are also speaking to consultants to improve connectivity from the Lekas highway to the township,” said Anwar.

Serene Heights Bangi has a total GDV of RM 3.2 billion and will split into three phases.

A 25-acre Creekside Parkland will be the largest green zone in Serene Heights, and it features a winding 1.3 km long waterway, a 3.5 km long cycling and jogging track, and lush landscaped spaces.

Dotted along Creekside Parkland, for you to explore, are the themed playzones and recreational parks, each with its unique character and features.

Themed playzones feature Hopscotch Valley, Takraw Park, Gasing Land and Congkak Place; whereas recreational parks feature Wellness Garden, Leisure Garden and Serene Lakepark.

Here is where the community can partake in traditional games while educating their children or simply enjoy watching kids in fun and laughter, amidst the soothing, lush surroundings.

This weekend's event will feature a stand-up comedy show by Harith Iskandar, dance performance by Wakaka Crew, singing performance by Talitha Tan, games, food trucks and mascot walkabout.

Prior to the briefing, UEM Sunrise unit Symphony Hills Sdn Bhd signed a deal with Telekom Malaysia for the provision of High Speed Broadband (HSBB) infrastructure to all residential units under the Serene Heights Bangi Development Plan.

On the domestic front, UEM Sunrise expects to launch the stalled Angkasa Raya project in Kuala Lumpur city centre towards the middle to end of next year.

On its overseas projects, Anwar said UEM Sunrise is looking to launch its apartments in St Kilda, Melbourne in the second half of next year. To recap a few months ago, UEM Sunrise acquired its third site in Australia, a 21-storey office tower in 412 St Kilda Road, for A$58 million.

According to Anwar, UEM Sunrise is targeting to sell off the residential units of its second development project in Australia, the A$320 million (RM990 million) Conservatory, by February next year with strong interest for the remaining units coming from Australian buyers.

To-date, about 65% of the apartments had been sold, mainly to investors from China, Singapore and Malaysia. The group is currently working on promoting the project to Australian, European and Brunei investors. Australian buyers were expected to take up about 20% of the units.

Conservatory is a 42-storey residential development located on Mackenzie Street, Melbourne. It comprises 446 residential units ranging from one to three-bedroom apartments and penthouses as well as retail space.

It is a smaller development compared with UEM Sunrise’s maiden project in Australia – the 92-storey mixed development Aurora Melbourne Central which has a GDV of A$770 million (RM2.38 billion) and is expected to be completed in the third quarter of 2019.

Aurora, located close by the Conservatory on La Trobe Street, achieved 95% sales within two weeks of its exclusive preview in November last year and is now fully-sold. When completed in 2019, Aurora will be the tallest tower in Melbourne's central business district.

UEM Sunrise is bidding for the development rights to the heritage-listed White Bay Power Station in Sydney’s inner west, notwithstanding the project could be blocked by the state government.

On its project in Durban, South Africa, the company expects to obtain full approvals by the end of this year. It expects to launch the project in 2017 or 2018. The company has partnered the local city council for this project.

UEM Sunrise also has a project in Richmond, Canada, which is in the final phase of development. The company will launch a second project in Richmond next year.

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